If you ever took the time to look close enough, the calendar emoji on you iPhone says July 17th. Just because of that, July 17th has been declared World Emoji Day.
Google is using this day to make a stand. The majority of the professions illustrated by emojis are men. The only emojis that are women are princesses, brides, getting their haircut and dancing ladies. This obviously isn’t the proper representation of women.
92% of the online population use emojis. Gender is a major factor in emoji use. 78% of women use emojis frequently, where as only 60% of men use it. The biggest reason why consumers use emoji was because it helped them express themselves. Using emojis made it easier for people to understand them and what they are thinking.
Since women are the majority using emojis, wouldn’t it make sense to have emojis that are women?
This past May, Google submitted a proposal to Unicode Technical Committee to have better representation of women in their emojis. Since then, Google has been working closely with them to get equal representation for men and women.
11 new professional emojis have been created with the option of gender and skin tone. They also edited 33 existing emojis so they have the option of gender as well as skin tone.
This may seem like a small silly thing for someone to push for. Like mentioned in a previously article, “Riri Williams is the new Iron Man,” it is all about representation. To see someone like you out in the public eye is a huge thing.
Having emojis of women as doctors, plumbers, chefs and computer coders are huge things. It goes both ways as well. Showing that men can be hair stylists, nurses and flight attendants can help rid the stigma of “manly” and “feminine” jobs. Anyone can do whatever they want, as long as it makes them happy.
If you click the link on the Google home page:
“It’s World Emoji Day! Teen girls, code an emoji that’s unique like you.”
It will lead you to the Made w/ Code webpage. This webpage gives opportunities for teen girls to get into coding. It has links for community events, events to learn to code and even stylist projects.
Google is not only trying to create representation but they are creating opportunities for change.